RELEVANT COURSE-EMBEDDED PROJECTS
Marketing Analyst, Fall 2023
Comprehensive Integrated Marketing Plan for:
SCHOOL OF MANAGEMENT & LEADERSHIP, CAPITAL UNIVERSITY
• Developed marketing plan and campaign based on student focus group data
• Created a target consumer analysis that aligned with the overall marketing plan
Student Consultant, Fall Semester 2022
Situational Analysis and financial analysis for:
DREXEL MOVIE THEATER, Columbus Ohio
• Launched a situational analysis, including financial analysis
• Formulated marketing plan and presented recommendations to management
BUSINESS COURSE-EMBEDDED PROJECTS
Digital Marketing, Fall Semester 2023
Marketing Plan for:
NATIONWIDE CHILDREN’S HOSPITAL, Columbus, Ohio
• Developed a digital marketing plan for BC4Teens campaign
• Researched and created ways to promote healthcare resources
• Managed budget to meet overall campaign goals
Consumer Behavior, Spring Semester 2023
Marketing Plan and Strategy for:
KEEPSAKE THEME QUILTS, Bexley, Ohio
• Analyzed company financials and operations; recommended improvements
• Developed, moderated, and reviewed focus group research for key consumer insights
• Created and presented a marketing plan to increase company sales and awareness
• Company owner implemented key components
COMPUTER SCIENCE COURSE-RELATED PROJECTS
Airline Seating Simulation, Spring Semester 2023
Software Engineering, CAPITAL UNIVERSITY
• Applied Agile Development and Pair Programming techniques with classmate to develop a
hypothetical airline seating simulation based on user preferences and use cases
• Created a GUI using the Python Graphics Module to allow user input in addition to file read/write
support
Music App, Spring Semester 2023
IOS App Development, CAPITAL UNIVERSITY
• Developed an IOS App in SwiftUI that lets users search for songs using iTunes API and add songs to
a favorites playlist
HONORS and ACTIVITIES:
You can combine these or use them by themselves, depending on how much information
you have. For instance, if you have one honor (like: Dean's list) and two activities, you can
list them all in an HONORS/ACTIVITIES section. If you participated in several activities, (like:
Young Norwegians of Ohio, Student Government, Arctic Snowshoeing), you can list them in
a separate ACTIVITIES section.